They're often touted as an “anti-aging” tool (a phrase some beauty circles, such as Allure magazine, have banned). In reality, explains Suzanne Friedler, a Manhattan-based dermatologist, jade rollers are about as effective as any form of facial massage when done correctly.

Do jade rollers actually do anything?

It's just a reality. Jade rollers, due to their 'rolling pin' shape, can't target the muscles enough to be able to stimulate muscle tone and help with lymphatic drainage to reduce puffiness." While not a fan of its contouring prowess, Rouleau is also not as convinced by the jade roller's ability to de-puff.

Why are jade rollers bad?

Massaging the face, both up and down, causes skin to be pulled or tugged at. After a certain point, skin's ability to produce collagen and remain elastic decreases. So, the parts which are pulled don't bounce back, and start sagging. Massaging exacerbates that.