Label, fonted by supermodel Jourdan Dunn, and found at thelabel.co.uk, launches on Thursday and will be a bit like an online version of their infamous Next Directory in that the brands on offer will be the same BUT the look and feel of the new site will be clean, cool and fresh.

What was Next called before?

Company History: First womenswear chain opened, 1982; first dual Next/Hepworth store in Reading, Berkshire, 1984; Next for Men launched, 1984; first Next mini department store, Edinburgh, 1984; home furnishings range, Next Interior store, Regent Street, London, 1985; name change to Next plc, 1986; launched Next ...

What is label website?

A label can communicate to users what content is about. A label can be used to describe a section of a website. And a label can also convey information scent.