There are several branches of the AVN Hall of Fame; Performers and Directors enter the original AVN, video-based Hall of Fame. The Founders Branch is "for those who founded the industry’s pioneering companies". The Internet Founders Branch is "for those who built the online sector" of the industry. The Pleasure Products Branch is "for manufacturers, distributors and Retailers of sex toys"; The Executive Branch is "for key members of the industry who work behind the scenes in the corporate offices or excelled in other capacities—for Example, in sales, marketing, or education".