when they indicate direction; North, South, West, etc. when they indicate geographical regions. Phrases such as the Mid Atlantic, Silicon Valley, Dixie, Sun Belt, and Midwest are capitalized.

Are names of chemicals capitalized?

The names of chemicals are not capitalized unless they are the first word of a sentence.

Should products be capitalized?

In the content marketing world, that means any brand names or product names should be capitalized, unless of course, the company has a registered trademark style of lowercase, like “iPod.”