These two print marketing materials seem very similar after you lay out their definitions. The most important difference is the subject matter. Pamphlets are used for non-commercial promotion, while brochures are used to advertise products and services. Brochures also typically have more pages and images.

What is in a pamphlet?

Pamphlets may consist of a single sheet of paper that is printed on both sides and folded in half, in thirds, or in fourths, called a leaflet or it may consist of a few pages that are folded in half and saddle stapled at the crease to make a simple book.

How do you make a pamphlet or brochure?