After being asked by a Twitter user whether or not the rumors about LOFT eliminating its plus size line were true, the brand confirmed that they were. As of fall 2021, the brand announced, LOFT clothing would come in sizes 00-18 and XXS-XXL, eliminating sizes 20-26 from its offerings.
What happened to loft plus size?
Last week, LOFT announced it was cutting its plus offerings due to "business challenges," and it's not the first brand to do so. ... Unfortunately, due to ongoing business challenges, we have had to make some difficult decisions, which does impact our plus collection. Come fall, our size offering will be 00-18/XXS - XXL.
Does loft run small or big?
4. Loft. Loft's clothing typically runs big. Loft, which also sells clothing in women's sizes only, has a reputation for its vanity sizing, as documented in numerous Reddit threads.