According to one study, the regular use of customer testimonials can help you generate roughly sixty-two percent more revenue not only from every customer but from every time they visit your brand. Ninety-two percent of people said that they read testimonials when considering a purchase.

Are testimonials effective in marketing?

According to an infographic by socialfresh.com, “customer testimonials have the highest effectiveness rating for content marketing at 89%.” It means that testimonials are the most effective type of content you can put on your website to get more sales. They are 89% better at increasing conversion rates.

How effective is testimonial?

Statistics have confirmed that customer testimonials are the most effective form of content, coming in at an 89% effectiveness rating, according to a 2014 report, compared to other content types.