Should Slogans Have Punctuation?

Should Slogans Have Punctuation?

Most don't have periods. The ones that do do so to be more assertive, which is not something your particular tagline has to convey. The only exception is Microsoft's which is two separate clauses.

How do you punctuate a slogan?

A slogan or motto of only a few words is capped as in the original and put within quotation marks: The flag's message read "Don't Tread on Me."

How do you present a slogan?

How to create a memorable slogan: 8 useful tips
  1. Logo first. For the maximum effect, pair your slogan with a powerful logo. ...
  2. Take enough time. ...
  3. Keep it simple. ...
  4. Use humor. ...
  5. Be honest and don't overpraise yourself. ...
  6. Think about your target audience. ...
  7. Think about what makes your brand special. ...
  8. Rhythm and rhyme.
James H. Sterling
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James H. Sterling

James Sterling reports on renewable energy developments, climate policy, ecological conservation, and green tech innovations around the globe.