After initially being worn by the Brooklyn Excelsiors in 1958, the snapback was in high demand and hat-makers were keen to capitalise off the new hat design. Four decades on, in the nineteen-nineties, the snapback returned and became one of the fashion trends that defined the decade.

When did snapbacks become popular?

Around the year 2000, the snapback became less popular. Fitted caps were in style back then. Each hat has its individual size, while a snapback can be adjusted with the closure. But only a few years later, around 2011, the snapback was again a fashion icon.

Who popularized snapbacks?

1954. Harold Koch designed the 59Fifty for the New Era Cap Company. This hat, which is often referred to as a snapback, became iconic. New Era became the official supplier for the MLB about forty years later.