The Coca‑Cola Company does not own, manage or control most local bottling companies. In our concentrate operations, The Coca-Cola Company typically generates net operating revenues by selling concentrates and syrups to authorized bottling partners.

Why did Coke buy bottlers?

But Coke and its main rival, PepsiCo, have faced a slide in the demand for carbonated beverages in recent years. Reacquiring bottling operations is meant to give Coke greater flexibility in adapting to consumer tastes, like a move toward juice drinks and water.

Are Coke and Pepsi bottlers?

Same for Coke? A common misperception amongst many folks is that Coca-Cola and Pepsi are just that: two large individual companies. In reality, they are systems. They are each comprised of large systems of a franchise company and bottling companies.