Highlights wash out after average 24 washes. They will definitely be less visible after some time, but fortunately, there are things you can do to prevent highlights from fading too fast. Washing your hair less will keep the color longer. If you wash your hair every day, try to use a dry shampoo instead of washing.

Do highlights eventually fade?

Celebrity colorist and Color Director for eSalon, Estelle Baumhauer, shed some light on the process, and as it turns out, your highlights can definitely be far more vibrant the day you go to the salon, and they can actually fade over time.

Will highlights fade after first wash?

In the first couple of days after your appointment, the hair cuticle will still be open, and shampoo can wash the colour out. This can cause the highlight to fade faster. Washing highlights the day after only strips the hair, meaning all the beautiful colours will go down the drain (literally).