The Right Way to Pronounce "LaCroix"
How do French people say LaCroix?
Check out the hilarity above and excuse us while we crack open a cold can of our favorite La Quaff flavor, Pamplemousse. Oh, and for the record, while the proper French pronunciation is “la CWAH,” the company says the drink is pronounced “la CROY.”
What is LaCroix in English?
La Croix, which translates to "The Cross" in Franco-talk, is a small Parisian newspaper catering to the Roman Catholic crowd.