It started in 2015 as a celebration of Amazon's 20th anniversary, billed as a "one-day only event filled with more deals than Black Friday, exclusively for Prime members around the globe." That first Prime Day wasn't exactly a huge success.

Is Amazon Prime day started?

The Amazon Prime Day sale begins on July 26 this year and will go on till July 27. The sale will also bring over 2,400 new launches from a number of small to medium businesses.

When did prime Day start 2020?

It would feature the best Prime has to offer for its customers. Coming at the 5th anniversary of Prime in India, the two-day event starting midnight on July 26, will deliver best deals and savings. This would be across categories, including smartphones, consumer electronics, TVs, appliances and Amazon devices.