Is cross-posting a good idea?

The Benefits of Cross-posting on Social Media

Cross-posting content allows you to take a single piece of content and use it across many different platforms – keeping your social media accounts active and healthy. This can help you to retain your existing audience, broaden your reach and attract new followers.

Is cross-posting on Facebook good?

So what is cross-posting, and what advantages does it offer? Essentially, Crossposting allows multiple Facebook pages to post the same video on their respective platforms, and the biggest benefit it offers is an increase in potential video views.