Warby Parker is an American online retailer of prescription glasses and sunglasses, based in New York City. Warby Parker primarily sells products through its website, but also features retail locations across the U.S. and Canada.
How Warby Parker got its start?
The company was started in the Venture Initiation Program of the Wharton School of the University of Pennsylvania, where the founders all studied. The company received $2,500 seed investment through the program and launched in February 2010. Shortly after launching, the company was covered by Vogue.com.
Why was Warby Parker created?
Warby Parker was started to create an alternative. By circumventing traditional channels, designing glasses in-house, and engaging with customers directly, we're able to provide higher-quality, better-looking prescription eyewear at a fraction of the going price. We believe that buying glasses should be easy and fun.