A subdirectory is a type of website hierarchy under a root domain that uses folders to organize content on a website.

Why use a subdirectory instead of a subdomain?

The subdirectory strategy concentrates your keywords onto a single domain while the subdomain strategy spreads your keywords across multiple distinct domains. In a word, the subdirectory strategy results in better root domain authority.

What is a subdirectory in a URL?

What Are Subdirectories? Subdirectories are another way of organizing that helps to consolidate different sites onto one domain. Also called subfolders, subdirectories organize sites and their pages into a directory of folders, like files on a computer. An example of a subdirectory URL is