An elevator pitch is a brief, persuasive speech that you use to spark interest in what your organization does. You can also use it to create interest in a project, idea or product – or in yourself. A good elevator pitch should last no longer than a short elevator ride of 20 to 30 seconds, hence the name.
What is the purpose of the elevator pitch?
An elevator pitch is a brief (think 30 seconds!) way of introducing yourself, getting across a key point or two, and making a connection with someone. It's called an elevator pitch because it takes roughly the amount of time you'd spend riding an elevator with someone.
What two things should an elevator pitch do?
How to Write an Elevator Pitch
- Start with who you are.
- Write about what you do and how you do it.
- Explain the results of your work and what makes you unique.
- Edit what you've written. ...
- Add a good conversation-starter at the beginning. ...
- Record your pitch. ...
- Make sure you stay within the 30 seconds without talking too fast.
