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Are Vegans Increasing?

Chloe Bennett • • 6 min read
Are Vegans Increasing?
The number of U.S. consumers identifying as vegan grew from 1% to 6% between 2014 and 2017, a 600% increase, according to GlobalData. That's still a pretty small portion of the total, but other data reveal growing interest in plant-based foods by consumers who don't consider themselves vegetarian or vegan.

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In this manner, is Vegan on the rise?

According to a report by research firm GlobalData, only 1% of U.S. consumers claimed to be vegan in 2014. And in 2017, that number rose to 6%.] A 600% increase in veganism in the U.S. in only 3 years is a staggering statistic. It's pretty obvious that more and more people are moving toward a plant-based lifestyle.

Likewise, why is veganism growing? Aside from innovation, another fundamental reason behind the growth of the vegan food market is rising consumer awareness of the health consequences of eating animal products, as well as the ethical and environmental impact of animal agriculture.

Thereof, is veganism on the Rise 2019?

Interest in 'veganism' increased seven fold in the five years between 2014 and 2019, according to Google trends. It now gets almost four times more interest than vegetarian and gluten free searches (see below).

When did veganism become popular?

According to Google trends, searches for “veganism” have been rising steadily since 2012 in a similar trajectory to “Instagram”. While the photo-sharing app was launched exclusively on iOS in 2010, it became more widely-used in 2012 when a version for Android devices was released.

Related Question Answers

Do vegans live longer?

According to a recent report on the largest study of vegetarians and vegans to date, those eating plant-based diets appear to have a significantly longer life expectancy. Vegetarians live on average almost eight years longer than the general population, which is similar to the gap between smokers and nonsmokers.

What percentage of vegans quit?

The study, which analyzed a representative sample of 11,000 U.S. participants 17 and older, found that 84 percent of people who have adopted vegetarianism or veganism at some point in their lives have gone back to eating meat. A bit less than one in five vegans and vegetarians maintain their diet.
Chloe Bennett
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Chloe Bennett

Chloe Bennett explores the intersection of pop culture, streaming entertainment, digital trends, and contemporary lifestyle. Her weekly commentary reaches thousands of culture enthusiasts.