Quality Function Deployment (QFD) is a structured approach to defining customer needs or requirements and translating them into specific plans to produce products to meet those needs. … This understanding of the customer needs is then summarized in a product planning matrix or “house of quality”.

What is QFD matrix explain with an example?

QFD is known by several names, such as matrix product planning, customer-driven engineering and decision matrices. Regardless of the name, the point is the same: to take data from the customer and turn it into actionable steps in product development to satisfy needs and wants.

What is the QFD stand for?

Quality Glossary Definition: Quality function deployment (QFD) Also called: matrix product planning, decision matrices, customer-driven engineering. Every organization has customers.