While it's easier than ever to start a blog, most bloggers, as the ConvertKit study shows, have trouble monetizing it. Blogging alone doesn't generate revenue unless you can find a monetization strategy that works for your blog.
Can I monetize Blogger?
If you have a blog or site – or you're thinking of starting one – it's never too late to start making money from it. There are several ways to monetize a blog. ... To put it simply, monetization means making money from your site. When you earn revenue from the online content on your blog, that's monetization.
Should you monetize your blog?
But unless you're getting a LOT of page views, that will probably not translate into any significant income. If you want to make real money from your blog, you need to monetize in a way that maximizes the traffic you already have.