Aggregator builds up his own brand and tries to attract customers through many marketing strategies. Customers make purchases through the aggregator. Partners get the customers as promised. Aggregator gets the commission.
Are aggregators profitable?
Since the aggregator platform organizes the related unorganized services in one common place, they earn profit by attracting more customers to use their platform to avail those services.
What is the aggregator business model?
The aggregator model refers to a business approach utilized by various enterprises in the e-commerce space, wherein such businesses gather information on specific goods and services from various competing sources in the market through their online platform.