Originally launched as Ce De Candy, Inc., the founder changed the company name to Smarties Candy Company in 2011. These days, the company has two factories in Union, New Jersey, and Newmarket, Ontario, which produce over 2 billion Smarties rolls every year.

Are Smarties a Canadian candy?

A Classic Canadian Candy

Smarties Candies have been a part of Canada's candy tradition for over 77 years! Made by Nestle Canada at their Toronto, Ontario Canada chocolate factory. Colourful and crunchy candy-coated chocolate candies that make you smart.

Where do Smarties candy come from?

Smarties was founded in 1949 by Edward Dee, who was from a candy-making family in London that settled in Elizabeth, New Jersey. He rented a garage in Bloomfield, New Jersey, where, with a repurposed pellet-making machine from World War II, the company turned out the small fruit-flavored pressed-sugar tablets.