Power BI comes at a lower price point than Tableau, but scaled features and additional users will increase that price. Tableau is built for data analysts, while Power BI is better suited to a general audience that needs business intelligence to enhance their analytics.

Why is Tableau more popular than Power BI?

Power BI is generally considered easier to use for newer users and those who are not data analysts. Tableau is more popular with experienced data analysts, as it's known to have a steeper learning curve. Check out our analysis of user reviews below for perceptions on both tools strengths and weaknesses.

Is Tableau better than Power BI?

Tableau platform is known for its data visualization functionality whereas Power BI offers numerous data points to offer data visualization. Tableau BI can handle a huge volume of data with better performance while Power BI can handle a limited volume of data.