Web performance refers to the speed in which web pages are downloaded and displayed on the user's web browser. Web performance optimization, or website optimization is the field of knowledge about increasing web performance.

What is called website optimization?

Website optimization is the process of using tools, advanced strategies, and experiments to improve the performance of your website, further drive more traffic, increase conversions, and grow revenue. One of the most critical aspects of website optimization is search engine optimization (SEO).

How do I optimize my website?