Ryan's World is a children's YouTube channel for children aged 2-6 featuring Ryan Kaji, along with his mother, father, and twin sisters. The channel usually releases a new video every day.
What does Ryan's world do?
His main YouTube channel, Ryan's World, has 26 million subscribers and billions of views. The Ryan's World business spans across YouTube, TV, and the shelves of major retailers like Target and Walmart. The brand generated more than $200 million in retail sales in 2019, a spokesperson said.
What is wrong with Ryan's world?
In late 2019, TINA accused the Kajis of violating FTC law, saying their sponsored videos have deceived millions of young children, who're unable to tell the difference between advertising and organic content. The TINA complaint is the most high-profile criticism of Ryan's World but it's not alone.