SRAM takes ownership of Time's entire range of road and mountain bike pedals, cleats, and all related patents. It already owns Zipp, power meter product family Quarq, as well as RockShox. Time's clipless pedal system was founded in 1987 and the brand added mountain bike pedals to its armory in 1993.
Does SRAM have pedals?
SRAM Purchases TIME Sport's Pedal Business
Founded in Nevers, France, in 1987, TIME's clipless pedals system redefined ergo-dynamic compliance for riders by improving lateral and angular float, perfecting their balance between performance and comfort. TIME added mountain bike pedals in 1993.
Did SRAM buy Quarq?
SRAM has announced the acquisition of US powermeter company Quarq, maker of the tidy chainring spider based CinQo. ... Power measurement represents a rapidly growing segment of the cycling market and we are very content to have partnered with a leading brand in Quarq, and a technology pioneer in Jim Meyer."