By detecting how many users from an organization are researching relevant topics, how frequently they're reading, and how in-depth they're researching compared to their normal activity, Bombora is able to accurately detect when an organization is actively researching a topic and in the market to make a purchase.
How does bombora get their data?
Direct relationships with each Data Co-op member allows Bombora to place tags directly on their sites. This tag collects anonymized information about a visitor's IP address, an anonymized cookie ID, a timestamp of when they visited and geo-location information. Bombora does not use device fingerprinting to track users.
How much does bombora cost?
The Growth package also includes dedicated support, visitor intelligence, browser access, and integrations. Pricing begins at $17,500 plus integration fees.