Attitudes form directly as a result of experience. They may emerge due to direct personal experience, or they may result from observation.
What determines our attitude?
The attitude of a person is determined by psychological factors like ideas, values, beliefs, perception, etc. ... Beliefs are cognitions about the world—subjective probabilities that an object has a particular attribute or that an action will lead to a particular outcome (Fishbein & Ajzen, 1975).
What are the 3 components of attitude?
Structure of Attitudes
- Affective component: this involves a person's feelings / emotions about the attitude object. ...
- Behavioral (or conative) component: the way the attitude we have influences on how we act or behave. ...
- Cognitive component: this involves a person's belief / knowledge about an attitude object.