After initially being trialled in a series of US college (university) campuses, Tinder was rolled out fully to great success, processing 350 million swipes per day by late 2013 (that's 4,000 per second), rising to one billion swipes per day before the end of 2014.

When did Tinder become mainstream?

With the launch of Tinder in 2012, iPhone-owning people of all sexualities could start looking for love, or sex, or casual dating, and it quickly became the most popular dating app on the market.

When did Tinder peak?

Best Time To Boost Your Profile On Tinder

Tinder is most active in the evening hours, with activity ramping up around 6 and winding down after 10. According To Nielsen, the peak occurs around 9.